By Shawn Lim
The newly reopened Funan mall is unlike any other shopping mall in Singapore, which embraces omnichannel through click-and-collect services, relies heavily on technology and even operates an urban farm. The Drum speaks to the various stakeholders involved in the project and retail experts to find out if the Funan model is the future of shopping malls.
A day at Funan could look like this – As you drive to your office, which is in the WeWork co-working space in Funan, you take out your phone and book your car park slot ahead of time. Driving into the mall, you are guided to your allocated lot by the video-based smart car parking facility.
Before entering Funan’s twin office blocks to head up to the WeWork, you go through a facial recognition turnstile.